Catastrophes don’t happen very often and
because of that planning for them is typically neglected. As a result, property
management companies and the communities they represent will consider it from time
to time; but often that action doesn't go beyond preparing an appropriate plan.
Property managers are rarely chastised for focusing on immediate community
needs. Therefore, if they are confident they can facilitate any pressing
emergencies; it’s a good beginning in their eyes. They trust there is enough
practical experience in their company and the associations they represent as a
whole to deal with an unlikely catastrophe. Of course, there’s always the
catastrophe insurance to fall back on.
There are two types of disasters; Everybody’s
Catastrophe and Your Catastrophe. Hurricanes Andrew and Debby are two examples
of Everybody’s Catastrophes. Each of these events created a steep
learning curve for those communities that were unprepared. However, if your
association experiences a significant impact, so will everybody else's. Each of
these disasters found a level of acceptance from the community board members
due to the widespread issues facing that region. Most people understand there
will be difficulties until conditions return to normal. In these situations
there is a fair chance the unprepared community can muddle its way through the
issue, though not without tremendous growing pains.
Now to disasters that ARE your problem. A catastrophe
that IS your problem has a different dynamic because your board members may
quickly come into play in disturbing ways e.g. Your:
·
Board Members want
speedy advice regarding the financial impact of the event or they will “vote
with their feet” and find new representation.
·
Owners will want to
know how it will affect their properties.
- Board members of how you will maintain their facilities
- Board members will want to know the expected length of
any facility interruption
Your property manager needs to act decisively
and communicate effectively to demonstrate the catastrophe is under
control. However, without prior preparation, it may take days to gain
control of the situation and develop the message. If your board members begin
to react negatively your management continuity problem becomes a secondary
issue. You are facing a crisis. Of course the “Elephant in the Room”
issue is you may quickly discover it won’t be business as usual. As you develop
your recovery plan you may find you are actually in crisis mode. I should
be fair to assume a Property Management Company without a recovery plan won’t
have a crisis management plan.
Property management companies who realize the
potential for disaster facing them and their customers will find that the answer
is not as easy as it may initially sound. Developing a community continuity
plan (CCP) for immediate use will take more than a few hours at a white board
with an admin assistant. Unfortunately, once you develop a CCP; the devil
is in the detail. An annual update won’t be anywhere near adequate if you are
looking for a perfect disaster mitigation program. The plan must be regularly
updated because your catastrophe could occur tomorrow. Therefore you need to
ensure the people delegated responsibility to activate strategies are still on
deck. Also, your communities may have changed and the plans will be
out of date.
When you combine the effort to create the CCP with the challenge to keep it up to date and the likelihood of the event occurring it results in most people not having a CCP.
When you combine the effort to create the CCP with the challenge to keep it up to date and the likelihood of the event occurring it results in most people not having a CCP.
It’s perplexing how people often treat risk
management strategies as all or nothing. “If we can’t have a complete solution,
we won’t have anything”. However, you can take the middle road. Conducting a
community continuity risk assessment will enable you to flatten the learning
curve, to some extent. I recommend you consider spending a couple of
hours with key managers and a whiteboard to assess the need for a CCP.
This involves identifying your Critical Community Functions by considering the following scenarios e.g.
This involves identifying your Critical Community Functions by considering the following scenarios e.g.
·
Denial of access to a community
(flooding, evacuation zone, road blockages...)
·
Failure of emergency
personnel to deliver materials or services
Then apply the following assessment.
1.
Identify who is responsible
for each Critical Community Function
2.
Identify the Maximum
Allowable Outage for each Critical Community Function
3.
Consider the
mitigating strategies readily available and determine the Time To Recovery for
each Critical Community Function
If your Time to Recovery exceeds Your Maximum
Allowable Outage you add it to a shortlist of Critical Community Functions
requiring a CCP. You can then assess the complexity and cost of developing the mitigating
strategies for each CCP required. You may be pleasantly surprised to find that
you need very few of these strategies. The senior management team can agree to
progressively develop the necessary CCP mitigation strategies to reduce the
risk. If they opt not to proceed the challenge of the vertical learning curve
will be clear. This minimal effort may deliver peace of mind.
Time Saver:
Avoid trying to
identify the most likely scenario which will interrupt your communities.
You are better to simply assume an inability of a community to function in the
short term and proceed immediately to consider the Maximum Allowable Outage and
Time to Recovery. Example: A community in Tampa, FL based its community continuity
plan on a flooding due to a hurricane and instead, a power line sparks a fire
in the community center. However, the mitigation strategies remained completely
relevant. The cause of the interruption wasn’t the key issue. It
was:
1.
The evacuation strategy of the community.
2.
The ability of local fire and rescue to be contacted in a timely
manner to mitigate increased damage.
3.
Disclosure to the insurer prior to the event who provided for
additional restoration costs if needed to mitigate the loss and ensure no
additional cost would be passed on to the community.
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